Dec 22, 2021
Jon Adkins is Senior Vice President at ISSA - The Worldwide Cleaning Industry Association.
We discuss:
- The mechanics of hosting a large tradeshow during a pandemic.
- Leaning on the GBAC STAR accreditation program to help them pull it off – The Las Vegas Convention Center and cleaning service contractor, United Service Companies are both GBAC STAR accredited. Resort World and the Las Vegas McCarran International Airport are too.
- Driving membership growth in ISSA, which already includes 10,500 members in 105 countries.
- The rapid growth of the GBAC STAR Accreditation program.
- Supporting ISSA members in driving new commercial opportunities and emphasizing the value of clean through a $5 million multi-channel media investment.
Learn more: ISSA - The Worldwide Cleaning Industry Association
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This episode was recorded live at ISSA Show 2021 in Las Vegas. Check out all our conversations from the show here: https://deepdive.tips/index.php/2021/11/30/conversations-at-issa-2021/